Bathroom Staging – 5 Steps to Sparkle & Shine for Home Show Marketing

Bathrooms are required, but wouldn’t it be nice if you could simply close them off when showcasing your home? Instead of barring the door and covering the delightful aroma of the “necessary” room, perhaps you could set the stage for sparkle and shine, to emphasize the best parts of the room.

1. Detail Clean the Whole Room

Make sure there are no hiding lines of “dark” in the bathroom. Clean with a combination of ammonia or bleach until the room sparkles with that just cleaned appearance, then shine everything with glass cleaner. Start out with a deep scrub, then detail the edges, then polish, fluff and enhance.

2. Colorize Your World

If the facilities are plain white and you have plain white walls and flooring, colorful towels and a shower curtain will liven things up a bit. Perhaps you have space for a brightly colored painting, or print? A row of prints above the bath (unless it’s also a shower) offers a nice change of pace. Colored throw rugs, a basket of colored towels and a dish of useful soaps may be all it takes to brighten your corner.

3. Lush Plants Add Life and Freshness

Seasonal cuttings are a brilliant touch if they’re fresh cut. No limp, failing blossoms on your counter will improve the appearance of the room. Use only the freshest cut flowers in sparkling clean vases. Potted green plants on the back edge of the bath, on the side of the sink, or in a window increase lively presentation. One full and lively green plant in a lovely pot is the best choice.

4. Delight the Senses with Delicate Aroma

Once the room is fresh and clean, think clean fresh linen scents to delight the senses. Toss out the overwhelming fruity odors and replace them with delicate aromas. Consider for a moment the aroma of freshly washed linens , light floras and mountains in spring? A hint of pine, rose hip or gardenia adds just the right note of grandeur.

5. Just Before Guests Arrive

Put out fresh towels, wipe all the hair off the sink counter and out of the drains, and toss the potpourri a bit to liven up the scent. Shine the mirror and turn on the lights. You want this room to sparkle and smell terrific when buyers come around. Make sure it invites them to come in and relax, not exit with a frown.

Home Staging Business Plan – 6 Steps to Get You Started

Are you thinking of becoming a professional home stager? You’ve done your research and met with other professionals in the field of home design and real estate. Now what? Before you jump right into the hustle of setting up your home staging business, you need to have a plan first. This will help you stay on track and focus your sights on your business goals.

A business plan will help you put down your business goals and strategies on paper. Whether you are writing a detailed formal business plan to submit to your loan officer, or whether it’s just notes and reminders you’ve jotted down on a notebook, a business plan will help your business prosper in the long run. Below are the main parts of a business plan. You can omit some of these parts if you are not writing particularly to request funding.

1. Executive Summary.

This comes in first, but you have to write it last. After all, it’s difficult for you to write the summary of something you haven’t even written. This should contain all the important points of your business plan, but remember to keep it brief, understandable, and straight-to-the-point for potential investors who are too busy to read the entire document.

2. Company Description.

This includes a description of the nature of your home staging business, how you plan to start your company, a profile of the company owners, the location of your company headquarters (may be your home or a small office), and the facilities owned by your company.

3. Home Staging Services.

It’s important that potential investors understand what kinds of services you are selling. Specify whether you are offering only consultation services, or if you also provide other home staging services such as designing and furniture rentals. Also, identify the competitive edge of your services as compared to other home staging services already available.

4. Market Analysis.

This section requires that you do a little bit of market research. Focus on describing your market and the current demand for home staging. Don’t forget to include an assessment of your competition. This will help you decide what marketing strategies to undertake when you start selling your services.

5. Marketing Strategies.

This is an essential part of the formal business plan. This section describes how you will promote your business, the costs of your marketing strategies, and how you will determine whether these strategies were effective.

6. Financial Data.

If you are still planning on opening your home staging business, this section includes your projected profits in the short and in the long run. For formal business plans, you may need to ask the help of an accountant in writing this part.